Beyond Medicine Workshop

Medical knowledge is only part of being a successful DVM.

Beyond the exam room, the surgical suite, and the hours studying the latest research, the challenges faced by DVMs have to do with running a business, collaborating with a team, and finding purpose in the daily work.

Earn 8 RACE-approved CE hours when you join this enlightening free workshop for DVMs of all career levels who want to gain hands-on skills for the nonmedical part of the job, such as client communications, overcoming professional challenges, and caring for your own wellbeing.

This FREE workshop is open to all practices, including those not accredited by AAHA.

January 26 and 27 session

Open to: DVMs only

Reserve your spot

February 27 and 28 session

Open to: All veterinary professionals

Reserve your spot

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In the virtual Beyond Medicine Workshop, you will . . .

  • Earn 8 RACE-approved CE credits.
  • Uncover factors that hold you back from achieving professional goals.
  • Create an innovation and wellbeing action plan including personalized next steps.
  • Learn tools to reduce day-to-day communication barriers with clients and co-workers.
  • Build confidence in talking about the cost and value of veterinary care.
  • Practice using real-world client scenarios.

Upcoming session details

First meeting - Dr. Mia Cary

Welcome and Introductions
Dr. Tara Bidgood with Zoetis Pet Care
Judy Rose Lanier, CVPM, CVA - AAHA Learning Programs Manager

The Five Building Blocks of Personal Innovation


Personal Innovation Barriers and How to Prevent and Overcome

Second meeting - Dr. Jason Coe

Welcome and Introductions

Overcoming Day-to-Day Exam Room and Virtual Communication Barriers
Through an interactive presentation, Jason will demonstrate the value of effective communications to your success in veterinary practice and provide evidence-based communication approaches for managing common exam-room and virtual communication barriers.


Building Confidence in Talking About the Cost and Value of Veterinary Care
Supported by research, this session will initiate a conversation that brings new light to our discussions of the cost and value of veterinary care. Through an interactive discussion and small-group breakouts, the session will help participants reframe their approach to discussing the cost of veterinary care in a way that aligns with clients’ perception of value and that overcomes many of the common hurdles to discussing the cost of veterinary care.

The Beyond Medicine Workshop has been approved by RACE to provide eight (8.0) hours of nonmedical, interactive-distance CE for veterinarians

Learning Facilitators

Mia Cary, DVM

Dr. Mia Cary, a 1999 UF graduate (Go Gators!), is a consultant, speaker, and facilitator specializing in leadership, communication, strategy, teamwork, innovation, and wellbeing with the purpose of activating others to thrive. She is the former Chief of Professional Development and Strategic Alliances for the AVMA and Chief Innovation Officer for the NAVC. Prior to her work with the AVMA and NAVC, Dr. Cary held education and leadership roles at Boehringer Ingelheim and Novartis Animal Health and worked as a small animal practitioner in Gainesville, FL.

She is a champion for Pet Peace of Mind (PPOM) and is a past president of the American Association of Industry Veterinarians (AAIV). She is CEO and Change Agent for Cary Consulting, CEO for the Pride Veterinary Medical Community (PrideVMC) and serves on the board of advisors for the Veterinary Entrepreneurship Academy (VEA). She resides in Greensboro, NC with her husband John, three bonus kids Dakota, Carson, and Grant, Lucy the dog, and cats Louie and Leo.


Jason Coe, DVM, PhD

Dr. Jason Coe is a Professor at the Ontario Veterinary College. After graduating from the College in 2001, he returned from mixed-animal practice to complete a PhD in the area of veterinary communications in 2008. In the same year, Jason joined the Ontario Veterinary College as a faculty member in the Department of Population Medicine where he has established an active research program examining human-animal relationships as well as the role of interpersonal communications on the outcomes of veterinary care.  In his current role at the College, he coordinates the clinical-communication curriculum across all 4 years of the veterinary program and is involved in teaching students about the relationships that exist between people and animals.  

Over the past decade, Jason has established an international reputation for his leadership in veterinary communications, primary-care veterinary education and understanding the human-animal relationship. Jason has published over 75 peer-reviewed journal articles, contributed to several book chapters and is regularly invited to speak nationally and internationally at scientific and continuing-education conferences.  As a result of his many achievements, Jason has been recognized by the Ontario Veterinary College Alumni Association as one of their Distinguished Young Alumnus. Outside of his professional activities, Jason relishes personal time with his wife, son and two daughters.